Saturday 28 November 2009

Location shots

Here are the location shots that Alex took while looking for suitable places to film our video.

Wednesday 25 November 2009

Filming Schedual

Here is the filming schedule for our filming :)

And here is our filming
scheduel for the studio work (greenscreen)

This will enable us to work quickly, efficiently and without missing any shots, angles etc. that we will need.

Tuesday 24 November 2009

Storyboard Presentation

Storyboard

Here the storyboards which Laura drew up. They will guide us through our filming process and hopefully keep us on time and on track!

I have also put them onto a slide show, which is available on the left side of my blog as we thought it would be neccassary to all have them.

Monday 23 November 2009

Ideas Please?!

Now we have carried out all of our research, now is the time to get our ideas down on paper and get the ball rolling! We will now come up with a storyboard, find suitable locations and draw up a scheduel in order for us to be as organised and prepared as possible before we film. We shall work together on these tasks but shall each have different components to provide in neat.

Sunday 22 November 2009

How We Will Use Semiotics

Even though we all researched semiotics together, Laura furthered her research into how we are going to use semiotics in our music video. She has also discussed how we will use mise-en-scene.

Thursday 19 November 2009

Semiotics

Semiotics is the study of signs and meanings. 3 areas of study are :
The sign – the picture, object, sound
The system into which signs are organised
The culture within which these signs operate

Semiotics is present and plays an important roll in music videos. If we were to watch a music video with the sound switched off we would still be able to work out the genre and style of music by the signs within the video such as: location, lighting and camera angles. For example, if a music video was fast-paced, with lots of colours, and choreographed routines with not just the artist but often backing dancers this would most likely be a pop music video, whereas indie music videos have more of a plot and tells a story. Also another way of using semiotics is in the culture within these signs operate, if the video was set in a dark location, with the artist in dark clothing this may signify the sad tone of the song. So using semiotics proves to be an important part of music video to get across the genre and tone of the song itself.

Tuesday 17 November 2009

OCR links

http://getaheadocrmedia.blogspot.com/

This is a link to a blog created by OCR which can be helpful to us as it gives information about our coursework.

http://www.virtualmediastudies.com/

This is a link to an OCR media website, with information about media techniques and examples.

Tuesday 10 November 2009

Target Audience...





Above is a small sample of the 20 questionnaires we handed out to a range of different people of all ages, both male and female.

As our band 'The Carpet Monsters' are predominantly an indie band, and having decided that the style of video we make is going to be along the indie genre line; from the target audience questionnaire responses, we now know our main target audience is teenagers and young adults. This means we can produce our music video around both the conventions of an indie music video as well as what would be suitable and entertaining for a young person.

Also, we asked in the questionnaire, what an individual would want to see in a music video. The most common response we received was an element of performance (including instruments) which we will now make sure we include.

Finally, to get ahead in our subsidiary task (making an advert) we asked in the questionnaire what music magazines they read; the most common responses from our target audience being Kerrang! and NME. Therefore, we will aim to produce an advertisement which would possibly be printed in those and similar magazines in order to reach our target audience.

Sunday 8 November 2009

Sound And Lighting.. Two Vital Elements

Sound is probably the most imnportant part of our music video as it is the base of which are to create the visuals! Lighing also plays an important role. Charlie furthered her knowledge into these two key areas and i have learnt much from it!

Thursday 5 November 2009

Camera Angles

As practice for our video, we experimented with different camera angles to see which looked effective. Here are stills of the different angles and our opinions of them.

1. Long shot - I like this camera angle as you see the artist in full as well as some of the location and mise-en-scene. However, this type of shot it often used to set the scene so may not need to be used very often.

2. Mid shot - This shot is effective as the artist fills most of the shot, drawing the attention to her. Also, as she is playing an instrument, as well as seeing her face, we see her playing. This is probably the shot we will use most often.


3. Close up - I like this shot as you can see the emotion of the performer which signifys both the narrative and mood of the video. I think this shot would be most effective if used fairly frequently but not as often as a mid-shot.

4. Extreme close-up - This shot clearly shows emotion of the face. But will also be good to show the playing of instruments.

5. High canted angle - This shot would be effective if trying to make the person look small and iferior, however this is not what we want to do and it does not create the desired effect, therefore we shall not include this type of shot.

6.Low canted angle - This shot would have the oppisite effect, to make a person look bigger. However once again, we are not looking to create this effect and also you cannot see the performers face very well so once again, we shall not be using this shot.

Tuesday 3 November 2009

Next Target

On Thursday, as a group we are going to experiment with camera angles, using ourselves as the both the camera operators and a friend as the stand-in singer, in order to get a few ideas of what camera angles work and look effective for our music video.